I've been a programmer for a long time, web applications mostly but I have had a designer do the art work and layout for me about 80% of the.
So I told him that it will probably take me another week, maybe less, to get a whole new set of logo samples to him, mainly because I had to start.
We usually require 3-4 weeks for initial concept development process through final selected options, but the client often influences how fast or slow this takes.
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That keeps the client aware that what you are doing is "work" and not just "art". Next, the coordinator will devise a creative brief and kick off the project with the creative services team. I usually present anywhere from six to a dozen or so different options of the same logo icon with different fonts to pick from. I never thought of that. It's to each their own how they wish to convey to their clients what they charge.
How long does it take to design a logo? Let's take a look using my logo design process. This is the exact process that I use while designing logos! I can get those on wikipedia any day of the week and it's not very interesting or meaningful. WORST, they want something NOW NOW NOW, then take YEARS deliberating sometimes and then after TONS AND TONS of changes and revisions and "sh! Your article is better written than mine. Previously Bonhomme Design Studio, Kingston, Ontario. Let's have a conversation. He didn't like any of them, so I am in the process of working on the second set of samples, which should be finished today exactly one week after the first set of samples were sent to him.